Resume

Professional Experience

NBCUniversal

Creative Coordinator, Content Innovation Agency (Aug. 2014 – Present)

  • Conceptualize, pitch and develop multi-million dollar cross-portfolio campaigns for clients and internal departments.
  • Work with small team to manage campaign from ideation, to pitch, to custom on-air, digital and social creative
    executions.
  • Assist in writing copy for pitch decks, creative campaigns and strategic marketing projects.
  • Develop marketing and branding solutions within NBCU.
  • Manage awards submissions, including internal communications, producing entries and tracking industry awards.
  • Assist SVP on NBCU Cable Entertainment Upfront, including strategy, video & photoshoots, marketing and event
    production
  • Manage social media presence, including daily messaging, paid media strategy and live tweeting at Upfront events.
  • Build and maintain relationships with existing and potential vendors, partners and freelancers.
  • Recruit and manage department interns
  • Assist finance team by monitoring expenses and reconciling departmental transactions.
  • Coordinate meetings, offsites and events for SVP and wider department

msnbc Production Assistant (Sept. 2013 – Aug. 2014)

  • Graphics producer for The Daily Rundown ,Andrea Mitchell Reports, Weekends with Alex Witt.
  • Managed Weekends with Alex Witt’s social media including the Twitter, Tumblr and Facebook accounts.
  • Collaborated with MSNBC social media team on a variety of projects and assignments.
  • Wrote headlines and descriptions for web video.
  • Anchor produced weekdays including research, gathering materials for the anchor and assisting on an as needed basis.
  • Write the news on the news ticker broadcast on air and on the side of the NBC News building.

East Coast Page Program (May 2013 – sept. 2013)

  • Acted as a liaison between NBCUniversal and the public by conducting NBC Tours and audience coordination.
  • Supported TODAY Senior Producer.

NBC News Group Public Relations Page Assignment (June 2013-Sept. 2013)

  • Supported the Senior Vice President of Communications and a team of nine publicists.
  • Gathered, organized and distributed press clippings of all NBC News properties and talent.
  • Researched topics related to current events and completed projects as requested by the department.
  • Managed a group of three interns who assisted in completing daily tasks.

WayWay App, New York, NY

Social Media & Marketing Strategist (Part-time February –March 2014)

  • Responsible for all social media communications, including creating and curating the blog waywayapp.tumblr.com.
  • Wrote press releases, created press lists and assisted in all marketing projects for the start-up.

The Daily Campus, Storrs, Conn.

Editor-in-Chief (April 2012 – May 2013)                                                                                            

  • Responsible for overseeing the organization, operations and budget for daily newspaper with 200 paid employees.
  • Managed the CMS and social media presence on Twitter, Facebook and Instagram.
  • Revamped the paper’s branding, including a redesign of the logo, print publication and website.
  • Created multimedia section on the website that showcases photo galleries and a podcast.
  • Key facilitator with every department, client and the university community.
  • ­­­Responsible for procedural, personnel and business matters.

Stamford Advocate, Stamford, Conn.

Freelance Writer (Dec. 2010 – Jan. 2013)

msnbc, New York, NY

Production Intern for The Cycle (Summer 2012)                      

  • Assisted production team with the live news analysis shows including research, logging tapes, graphic needs, blogging and preparing and managing guests.

­­Patch.com Blogger (October 2012 – April 2013)

Education

University of Connecticut, Storrs, CT B.A. in Journalism (May 2013)

Skills

  • Social media management & analytics, Google Analytics, multiple CMS, Photoshop, InDesign, HTML, videography & editing
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